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Rainbow Connection: Pantone Color of the Year 2019

December 11, 2018
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Pantone Color of the Year 2019 – 16-1546 Living Coral.

 

An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.

 

 

Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.

In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of PANTONE 16-1546 Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, PANTONE 16-1546 Living Coral embodies our desire for playful expression.

Representing the fusion of modern life, PANTONE Living Coral is a nurturing color that appears in our natural surroundings and at the same time, displays a lively presence within social media.

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Nuts and Bolts: Dedicate Yourself to the Details VI

December 7, 2018

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Nuts & Bolts – Dedicate Yourself to the Details VI
Here is a shining example of edits made during the review of a newly submitted card making a cool card even cooler!
 
Before:

Reviewer’s request for edits:
Text Improvements Needed – The text on this card lacks professionalism, therefore no longer meets our marketability standards. Please be sure your font choice, font color, text placement, text effects and legibility of the text are all up to our marketability standards. For examples and tips, visit these links: https://gcucommunity.com/?s=typography  
 
After:

Well done, Cherie Balowski of Cherie’s Art Cardsthank you for working with the review team and making this cool fella even cooler!

 

TIP: Be sure to perfect the design of a card before proceeding to create a like image series as shared in this posting Good Gets Great Before Making a Series. 

 

 

The difference is made in the details!

 

Mindy
GCU Community Manager

 

Wanted New Cards: CNY Year of the Pig

December 6, 2018

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Wanted Cards – CNY Year of the Pig 
 
2019 celebrates the Year of the Pig. Celebrated on February 5th, Chinese New Year will be here as quickly as we turn to our 2019 calendar.

Sales of Chinese New Year cards have been steady and growing for months. Currently the category needs many new cards especially Photo Cards and relationship specific cards. 

 

 

Freebie Wednesday: Christiany Font

December 5, 2018
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Freebie Wednesday:

 

Christiany Font (by Keithzo) is a playful handwritten font and is this weeks free font at Creative Fabrica. Included are fun Christmas and winter doodles! Don’t wait too long, the offer expires in 5 days!

 

 

This product comes with a complete commercial license.

 

Rainbow Connection: Holiday Hues.

December 4, 2018
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Get into the season’s spirit with these Holiday hues:

 

 

 

 

 

 

 

 

 

Nuts and Bolts: Holiday Custom Request Design Change

November 30, 2018
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Nuts & Bolts – Holiday Custom Request Design Change

 

Holiday card sales are really picking up speed!  For the next couple of weeks there will be no time to waste and every moment counts for shoppers to find their perfect holiday card.  We are seeing a lot of custom card requests coming in.  Many great new custom cards being created resulting in larger sales and happy shoppers and happy artists! Unfortunately some of the requests are going unanswered by the artist. These are potential sales that you are missing out on.

 

 

Here is a wonderful example by GCU artist Doreen Erhardt of Salon of Art:

 

From the shopper:
We would like this card but with it saying “TO A GREAT TEAM” is that possible?  

 

Original Card:

Resulting Card:

And another excellent example by GCU artist, Maria Dryfhout of Click-a-pic:

 

From the shopper:
I was wondering if the dog tags could read “For God” “and Country”. I’m looking to order these for our annual Christmas card, as “For God and country” has been a significant slogan for our organization. The cards would be sent out from the national headquarters. 

 

Original Card:
Resulting Card:

 

Big holiday kudos to both of these artists for delighting these shoppers and making them Believe in “any card imaginable”!

 

The difference is made in the details!

 

Mindy
GCU Community Manager

Wanted New Cards: Kwanzaa Family Relation Specific.

November 29, 2018

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Wanted Cards – Kwanzaa Family Relation Specific

 

This year Kwanzaa will be celebrated December 26th – January 1st.  There are many relationship specific subcategories in need of cards.

Kwanzaa categories in need of cards below:

Holidays: Kwanzaa – For Family Relation Specific >> Brother in Law

Holidays: Kwanzaa – For Family Relation Specific >> Brother in Law to be 

Holidays: Kwanzaa – For Family Relation Specific >> Sister in Law

Holidays: Kwanzaa – For Family Relation Specific >> Sister in Law to be

Holidays: Kwanzaa – For Family Relation Specific >> Father in Law

Holidays: Kwanzaa – For Family Relation Specific >> Father in Law to be

Holidays: Kwanzaa – For Family Relation Specific >> Mother in Law

Holidays: Kwanzaa – For Family Relation Specific >> Mother in Law to be

Holidays: Kwanzaa – For Family Relation Specific >> Sister in Law

Holidays: Kwanzaa – For Family Relation Specific >> Sister in Law to be

Holidays: Kwanzaa – For Family Relation Specific >> Son in Law

Holidays: Kwanzaa – For Family Relation Specific >> Son in Law to be

Holidays: Kwanzaa – For Family Relation Specific >> Step Mom / Mother

Holidays: Kwanzaa – For Family Relation Specific >> Step Dad / Father

Holidays: Kwanzaa – For Family Relation Specific >> Step Son

Holidays: Kwanzaa – For Family Relation Specific >> Step Sister

Holidays: Kwanzaa – For Family Relation Specific >> Step Daughter

Holidays: Kwanzaa – For Family Relation Specific >> Step Brother 

Holidays: Kwanzaa – For Family Relation Specific >> Godson

Holidays: Kwanzaa – For Family Relation Specific >> Goddaughter

Holidays: Kwanzaa – For Family Relation Specific >> Godfather

Holidays: Kwanzaa – For Family Relation Specific>> Godmom / Godmother 

 

If you already have a popular Kwanzaa design, consider making relationship specific variations for a like image series. Be sure to note in the Notes to Reviewer something like “this card is based on approved card pid#XXXXXX and I’d like to submit a relationship series”.

 

 

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