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Critique Clinic – December 7-9, 2012

December 7, 2012
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How does it work? For three days a week (Friday-Sunday midnight), I will open the clinic to any artist who wants an honest peer review and critique of a card which gets plenty of clicks but no sales, so something’s probably not quite right, or you’ve got a new design you want to test drive, or you’re unsure about the marketability of a card. Or perhaps you’re a newbie who isn’t sure if a recently submitted card is up to a marketable standard. Anyone is welcome to participate. In fact, I encourage everyone to at least look at the cards in question and read the critique comments – you may learn something. The purpose of the clinic is to help artists improve the commercial appeal and marketability of their cards.

THE RULES

  • ONE card per artist only.
  • Card must be for sale at Greeting Card Universe.
  • We will take an unlimited number of artists, including those who have submitted recently, HOWEVER I reserve the right to close a clinic for the day if the submissions become overwhelming. If the clinic has been closed, and you submit a card, your comment will be deleted.
  • To submit a card for critique, post a link to the card at GCU in the comments section of this clinic post. Allowances will be made if you’ve had a card declined, or made a new design you’d like advice on. Give us the link where we can see the card, such as your private gallery, Flickr, Tinypic, etc.
  • Any artist is free to comment and/or give a critique of a submitted card. HOWEVER, post-and-run comments like “great card” or “you suck” will not be tolerated, nor will abuse. Criticism should be constructive, not destructive. Play nice or you will be banned.
  • I also won’t tolerate temper tantrums if you decide your “artistic integrity” is being stepped on because you asked for a critique, and someone told you the photo you’re using isn’t in focus. If you can’t take honest criticism, don’t submit. Once gets you a warning; twice and you’re banned from submitting in the future.
  • Artists who critique may do so by giving their opinion, posting an example of another card, or pointing the submitter to a video, on-line article, or other helpful suggestion.
  • Don’t forget that artists who are giving you tips and helpful advice are volunteering their time and trouble. Be nice. A link back to their store on your website or blog is appreciated (but not mandatory).
  • You are free not to take any advice offered. There’s no guarantee any card will be a bestseller, so don’t come into the clinic with unrealistic expectations.
  • Rules may change as we go along and we see how things turn out, okay?

So without any further ado, I declare this week’s Critique Clinic open!

9 Comments leave one →
    • December 7, 2012 12:07 pm

      I love the image, and the sentiment fits the purpose to a “t.” However, you may not know that while many shoppers are attracted to a card’s design, they buy it largely for the inside verse. Since you are allowed to use the same image 3x (that is, for three different purposes), you’d do well to add another version of your card with an inside verse and put it in the appropriate category. Don’t be a thief of your own pocket, as we say in the Netherlands. 🙂

      Is there something specific you wanted to know about?

      Corrie

      • December 7, 2012 6:58 pm

        Well I already learned something! I hadn’t really thought about using a similar design more than 1 time – I have a few that I do but mostly my cards are one at a time – I do need to work on the inside verses – that is my weak point.

  1. Bettie Watts permalink
    December 9, 2012 4:56 am

    Hi Corrie
    I need help with his design- any suggestions?After I uploaded it to flick r I think the 2013 needs help?Thanks
    Bettie
    happynewyyears

    • December 9, 2012 4:57 am

      OOPS!That should be this design.

    • December 9, 2012 6:17 am

      I can see what you’re trying to do with the stars and numbers, but it isn’t working. If I were you, I’d drop the stars – they’re distorted and only crowd the overall design – and put the numbers for the year in a row under the disco balls. Make the numbers a bigger size so the design is balanced, and use a color other than dark blue. You need them to stand out, but not fight with the happy new year.

      Corrie

      • December 9, 2012 5:48 pm

        Would black be better or anothner color?

      • December 9, 2012 5:50 pm

        I don’t know … whatever color is going to work on your background and the other elements on the card.

        Corrie

  2. December 9, 2012 2:55 pm

    Patti, I really like everything about this card!

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