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Critique Clinic – July 26-28, 2013

July 26, 2013

How does it work? For three days a week (Friday-Sunday midnight), I will open the clinic to any artist who wants an honest peer review and critique of a card which gets plenty of clicks but no sales, so something’s probably not quite right, or you’ve got a new design you want to test drive, or you’re unsure about the marketability of a card. Or perhaps you’re a newbie who isn’t sure if a card is up to a marketable standard. Anyone is welcome to participate. In fact, I encourage everyone to at least look at the cards in question and read the critique comments – you may learn something. The purpose of the clinic is to help artists improve the commercial appeal and marketability of their cards.


  • ONE card per artist only.
  • Card must be intended for sale at Greeting Card Universe.
  • To submit a card for critique, post a link to the card at GCU in the comments section of this clinic post. Allowances will be made if you’ve had a card declined, or made a new design you’d like advice on before submission. Give us the link where we can see the card, such as your private gallery, Flickr, Tinypic, etc. If you do give a private gallery link, be sure your private module gallery is ON. Please do not post links to your Manage Cards section – do you really want strangers tinkering with your cards? And please don’t ask us to critique a card that’s pending review – we can’t see it until it’s approved.
  • Any artist is free to comment and/or give a critique of a submitted card. HOWEVER, post-and-run comments like “great card” or “you suck” will not be tolerated, nor will abuse. Criticism should be constructive, not destructive. Play nice or you will be banned.
  • I also won’t tolerate temper tantrums if you decide your “artistic integrity” is being stepped on because you asked for a critique, and someone told you the photo you’re using isn’t in focus. If you can’t take honest criticism, don’t submit. Once gets you a warning; twice and you’re banned from submitting in the future.
  • Artists who critique may do so by giving their opinion, posting an example of another card, or pointing the submitter to a video, on-line article, or other helpful suggestion.
  • Don’t forget that artists who are giving you tips and helpful advice are volunteering their time and trouble. Be nice. A link back to their store on your website or blog is appreciated (but not mandatory).
  • You are free not to take any advice offered. There’s no guarantee any card will be a bestseller, so don’t come into the clinic with unrealistic expectations.
  • Rules may change as we go along and we see how things turn out, okay?

So without any further ado, I declare this week’s Critique Clinic open!

4 Comments leave one →
  1. July 28, 2013 3:20 am

    Okay seems to be working, so here’s one I’m working on, since no one else has put any up. Given the newer photo guidelines, I wasn’t sure how my mixed media teddy bear would be welcomed. Hopefully the link will work. Any thoughts?

    • July 29, 2013 9:23 am

      To be honest, I’m not sure what to think. I can see where you’re trying to go with the teddy bear, but the sort of watercolor effect you’ve got going here doesn’t work for me, especially when the silver mask has such high contrast to the rest of the piece. Mind you, I’m not a photographic expert, I’m commenting as an artist.


      • July 29, 2013 10:56 pm

        I can try toning it down. I am trying for the watercolor look, but I’ve ever used these Gimp filters before. They are a new experiment, especially as I couldn’t find if they would even work on a mac. That’s one reason I though a critique would be most helpful. Do you think watercolor look (in general) will be all right?

      • July 30, 2013 6:48 am

        I’m not sure. Maybe is about the best answer I can give since I’m an illustrator, don’t work with filters, and haven’t ween the finished product.


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