Nuts and Bolts: Holiday Custom Request Design Change
November 30, 2018
Nuts & Bolts – Holiday Custom Request Design Change
Holiday card sales are really picking up speed! For the next couple of weeks there will be no time to waste and every moment counts for shoppers to find their perfect holiday card. We are seeing a lot of custom card requests coming in. Many great new custom cards being created resulting in larger sales and happy shoppers and happy artists! Unfortunately some of the requests are going unanswered by the artist. These are potential sales that you are missing out on.
Here are some good tips to not miss any shopper requests.
Here is a wonderful example by GCU artist Doreen Erhardt of Salon of Art:
From the shopper:
We would like this card but with it saying “TO A GREAT TEAM” is that possible?
Original Card:
Resulting Card:
And another excellent example by GCU artist, Maria Dryfhout of Click-a-pic:
From the shopper:
I was wondering if the dog tags could read “For God” “and Country”. I’m looking to order these for our annual Christmas card, as “For God and country” has been a significant slogan for our organization. The cards would be sent out from the national headquarters.
Original Card:
Resulting Card:
Big holiday kudos to both of these artists for delighting these shoppers and making them Believe in “any card imaginable”!
The difference is made in the details!
Mindy
GCU Community Manager
GCU Community Manager
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