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Nuts and Bolts: Papyrus Removal.

January 17, 2020

Nuts & Bolts – Papyrus Removal
 
GCU is keen to inside verse legibility.  Many factors come to play like font style, size, color, line breaks, and alignment.

 

Over the years there have been and continue to be shopper complaints about the font Papyrus.

 

It is described as:
Papyrus has a number of distinctive characteristics, including rough edges, irregular curves, and high horizontal strokes in the capitals. Created in 1982, it was hand-drawn over a period of six months by means of calligraphy pen and textured paper.

 

Apparently Papyrus tops the list of most hated typefaces after Comic Sans and is the butt of many a joke:
SNL Papyrus YouTube https://youtu.be/jVhlJNJopOQ

 

We know that it has an intentional aged and ancient look with incomplete edges. However the common shopper complaint is “it looks like your printer ran out of ink”.  As GCU takes care of unhappy shoppers, we either re-order for or refund the shopper. This is costly and unavoidable. Due to this repeated issue we have decided to remove Papyrus from the fonts offered on the site – inside verse, custom front, Stock Card Creations.

 

This change will not impact existing cards using Papyrus, unless the shopper attempts to change the font, they will not be able to reselect Papyrus.

 

This notice is to alert you of its removal by mid 2020 and serve as a suggestion to no longer use Papyrus in your new submissions.

 

Here are some related posts about:

 

The difference is made in the details!
Mindy

GCU Community Manager
4 Comments leave one →
  1. January 17, 2020 3:35 pm

    Great decision, GCU! I don’t think I’ve ever chosen Papyrus, so I certainly won’t miss it. 🙂

  2. January 17, 2020 8:38 pm

    Yikes! I will make my best attempt at replacing this font for future sales. I know I’ve used it on the cover and inside of many BIG STOCK cards.

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