Nuts and Bolts: Custom Card Requests, Holiday Ready?
October 1, 2021
Nuts & Bolts – Custom Card Requests, Holiday Ready?
The holidays will be here sooner than we realize! Shoppers are beginning to look for that perfect holiday card. Custom card requests are on the rise. Are you ready?
Please be sure to check your Manage Custom Requests tool for requests. Put it on your daily to do list, or even set an alarm. Otherwise you may be missing out on sales opportunities.
We are seeing holiday card custom requests coming in and they are typically for larger quantities: 150, 250, 500, etc. Opportunities you do not want to miss!
See these Custom Card Request blog postings for more info and tips.
Here are some recent custom requests for GCU artist Isidra Sabio:
Shopper requests respectively:
Hi. Your card is very beautiful! I was wondering if you can make her hair longer– shoulder length?? Thanks so much!
and
Hi. Your cards are very beautiful! I was wondering if you can make her skin just a little lighter. Caramel color. Thanks
Before:
After:
Before:
After:
Thank you, Isidra, for working your magic and delighting the shopper!
NOTE: GCU encouraged meaningful design variations that address details like gender, skin tone, hair color, etc. See here:
Tip: Remember custom requested cards can be set for FastTrack review. Just leave the reviewer a little note like “for a shopper’s request”.
The difference is made in the details!
Mindy
GCU Community Manager
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