Dash of Inspiration: Update Designs for 2012 and 2013
A Dash of Inspiration, A Cup of Creativity by Doreen
Update Designs for 2012 & 2013
Now is the time to make sure all your designs are updated for 2012 or 2013 – Graduation cards should put on your to do list for the end of December since I’ve had graduation announcement sales as late as December in previous years. We can help the reviewers spend time reviewing our new cards if we take responsibility of our own outdated designs, and get them updated before ever being asked.
Those of us who have been here a few years know that the reviewers will eventually send these cards back to us, however usually it’s too late for sales of that occasion/holiday and why should they have to … as designers and store owners, we have a responsibility to keep our own cards current. So below you’ll find links to searches and categories with year specific cards so you can go find your cards and get them updated. Remember, many seasonal bulk sales come months in advance, so be proactive!
Also, I’m seeing several cards with 2011 on the card front and 2012 in the title, so take your time when you update and if you’ve updated these, but the thumbnail image doesn’t reflect it: First go back in and save the card, then refresh your screen. If that doesn’t work, reload the corrected image, save and refresh your screen – when all else fails, send the card PID# to KC – kc {at} bigdates.com – and ask her to refresh the view (been there … LOL!).
Don’t forget personalization as an option! Whenever possible, if you add the date on the front of your card via the personalization tool, then updating the year is not only less work next time, but some customers will notice they can do it themselves!
When 2010 is searched for there are still 19 cards out there with 2010 in the title or keywords. This is not helping your cards in searches, but also often causes a customer to pass your card by because it’s out of date.
So, I hope that I’ve inspired some of you to get your cards ready for upcoming sales!
GCU Community 
HI Doreen thanks for the reminder. Noticed I had a few cards that are in the 2010 Year of the Tiger and 2011 Year of the rabbit categories and soon to be out dated 2012 year of the Dragon. The Chinese Zodiac animal year categories need to be updated on GCUs side. Same with the TET Vietnamese animal years.
I noticed that too when I was doing this article and sent a message to the reviewers to have it looked into 🙂 Thanks for stopping by Diana!
Doreen
We have this on our list to be updated (years on Chinese new year zodiacs) unfortunately there are some technical hoops we have to jump through to get this done so it may be a while, sorry.
No problem Mindy. When they do get to it, I suggest you remove the year and just have the animal … Year of the Horse, etc. Out-of-year cards don’t make a good impression when they come up in searches, so the review team could send them back for the artist to update the card for that category. Just a thought 🙂