Tips and Tricks: Single Image, Double Use
There are a lot more than the usual big commercial holidays out there, like Sandwich Day or Office Curmudgeon Day or other goofy excuses to celebrate. GCU has a whole bunch of sub-categories for these cards listed under Holidays > National/International Days. Now I know a lot of artists feel these sub-categories are a waste of their time. You might not necessarily sell Donut Day cards in bulk, however that doesn’t mean a clever artist can’t kill two birds with one stone.
You see how that one illustration with a few tweaks and changes, goes from one sub-category to another? This is how you do it, folks – be smart and see if you can make your work do double duty.