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Tips and Tricks: Wanted – New Cards

July 1, 2014

tips and tricks head

As a GCU artist, you should be checking the GCU Forum frequently since that’s the place you’ll find lots of interesting information, announcements, even questions and answers. Among the categories, one of the most important to you is Wanted: New Cards. I’ll explain why and how you can easily fill customer requests.

When a shopper can’t find the perfect card they’re looking for, they can make a request. Mindy (one of GCU’s fine administrators) posts these requests in the Wanted: New Cards category on the Forum. These requests are usually very specific. For example, the most recent request (as of July 1, 2014) is for a Happy 70th Birthday Nana card. Here’s a card created by Micklyn LeFeuvre.

Most artists don’t take advantage of requests for a variety of reasons. Among the most common are: why spend the time required to design for a single card sale and/or they don’t have graphics/art that fits the occasion/purpose of the card. We’ll address both of those objections.

Why spend the time if the shopper will likely order only one card?
Every card you make increases your exposure in the huge GCU marketplace. And you never know how many other shoppers might want the same kind of card. We’ve filled Wanted: New Card requests in the past that have turned into nice earners for us, increasing our visibility and our commissions. You could be doing the same.

Lack of appropriate graphics/art
This isn’t an insurmountable problem. If you can’t adapt one of your existing cards, all you need to do is go to the Bigstock creation page and do a search for photo that fits the bill. Make a card. A simple, fast solution!

When you’ve made a card to fulfill a request, be sure to post the PID# on the right Forum thread so Mindy can forward it to the customer. Remember, you can Fast Track these cards, too, because they’re for a customer request.

There’s no reason not to take advantage of the fantastic opportunities in the Wanted: New Cards. So keep your eye on the category in the Forum and set yourself the goal of creating cards for shopper requests. It’s the smart thing to do.

 

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5 Comments leave one →
  1. July 1, 2014 11:48 am

    I agree whenever possible I try to make a card for the card wanted requests. I have sold some right away and many others weeks or months later but those categories usually have little or no cards in them. If one customer is looking there has to be others with the same idea too. If I do not have the time to design one then I put it on a list to work on in the future.

  2. July 1, 2014 7:26 pm

    Nice article and cute card! I think I saw in the forums last year that Mindy said posting our special-request PIDs were not necessary; simply having the approved cards in the new category was sufficient. Would you mind verifying whether or not we need to do it? Thanks!

  3. July 1, 2014 7:48 pm

    I don’t have any official word to offer you, Stacia. Personally, I post the PID# in the Forum thread as a just in case measure.Whether you do or do not is up to you.

    Corrie

  4. July 5, 2014 8:56 pm

    Great article and I agree, I have also sold cards soon after from requested in specific categories. Very nice card!

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