Custom Corner: Business Logos
June 7, 2017
Custom Corner – Business Logos
Branding is very important for businesses. Not only does it help customers and clients identify a company by their brand (recognition) but also differentiates their goods & services from their competitors. Every time a brand is mentioned or seen, represented by a logo, the brand is reinforced in people’s minds.
Offering custom products for businesses is important. The more tailored the product is to their line of work or industry and incorporating their logo, the more attractive the product.
Popular greeting cards for businesses outside of Christmas, New Year’s and Chinese New Year’s are Thank You for your Business cards, Happy Birthday Cards, and surprisingly, patriotic holiday cards like Memorial Day and Independence Day cards.
Here is a recent custom request to incorporate a business logo for GCU artist PamJArts.
Shopper request:
I would like to add our logo to the front of the truck above the windshield or on the door or both
Truckloads of kudos to Pamela on a job well done! Thank you for delighting the shopper and differentiating GCU from other online card companies.
Here is a related read with some good tips: Nuts & Bolts – Design for Business Logos
A few additional tips:
1. be sure to watch your Manage Custom Requests and reply promptly
2. when submitting a variation on an approved card add a Note to Reviewer with the approved card’s product id number (“custom request based on pid#12345”)
3. if you have incorporated the shopper’s logo or company name in the design be sure to submit the card to your Private Gallery
The difference is made in the details!
Mindy
GCU Community Manager
GCU Community Manager
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