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Nuts and Bolts: Update Chinese New Year YEAR specific cards.

November 22, 2019

Nuts & Bolts – Update Chinese New Year YEAR specific cards 
 
No time to rest on your winter holiday laurels, Chinese New Year will be celebrated on January 25, 2020.  The year of the Rat will really sneak up on us! That means most sales will be happening in December.
 
Do you offer Year Specific designs?  Be sure not to miss out on sales or worse, have your card taken offline because you’ve neglected to update it for the new year.

Not only should images be updated but also card titles, keywords and artist notes.  This even applies to custom front designs to make them more marketable and avoid shopper errors.

 

Please take the time now to update your designs before 12/1.  After 12/1/19, GCU will take any outdated cards offline.

 

Year specific Chinese New Year cards should reflect the upcoming year (2020) however if your card is zodiac specific (2019 was Year of the Pig) these designs should be updated to the next Year of the Pig which is 2031.

 

Be sure to review the Chinese New Year specific rules on Change or New Submission.
 
TIP: A quick way to pinpoint the bulk of your related cards is to search your storefront entering in the search box “<holiday name year>” ie: “chinese new year 2019”, “year of pig 2019”.
 
There are still many subcategories for Year of the Rat in need of cards, consider submitting new designs per this earlier request:
https://gcucommunity.com/2019/07/25/wanted-new-cards-chinese-new-year-2020-year-of-the-rat/

 

 

The difference is made in the details!

 

Mindy

GCU Community Manager
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