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Nuts & Bolts: Collections Categories

October 13, 2023

 
Nuts & Bolts – Collections Categories
 

Choosing categories is perhaps one of the most challenging parts of the card submission process.  We strongly advise that you choose your category before actually designing your card. Since you can have two categories per card (2 not required) the second category should not be a random afterthought.
 
There are some second categories that are required, for example with photo cards; these must have one category as >> Photo / Your Picture Here under the appropriate parent category. Also, Stock Card Creations must be in Collections >> Off the Cuff (this is automatically set) so the second category would be the occasion specific category.
 
Unfortunately over time the Collections categories have become a catchall and overpopulated leaving many of the subcategories a confusing mixed bag of little to no value to shoppers.
 
GCU will begin to firm up guidelines on which cards and how many in a series can go into the Collections categories. As we develop more specifics, we will share them here.
 
Please be aware of this if / when you receive comments from the review team on your Collections category choice(s).
 
Here are a few related Blog postings about categories:
 
 

 

The difference is made in the details!

Mindy

GCU Community Manager

 
 
 
 
 
 
 
 
 
 
 


Wanted New Cards: Thank You Injection Nurse

October 12, 2023

 
Wanted Cards – Thank You Injection Nurse


Med Spas provide many cosmetic injectables requiring the skill of a nurse – not always but often an aesthetic and cosmetic services trained nurse. 
 

Please consider creating Thank You cards for this new occupation that should go here:

Occasions >> Thank You >> Occupation Specific >> Medical Spa Nurse / Aesthetic / Cosmetic Injection Nurse  cid#37670


Note:
 cid# is the speed entry method of adding a category to your card via category id number (cid#) vs using search terms or click and hunt. See here on the blog:

https://gcucommunity.com/2022/06/10/nuts-and-bolts-new-artist-enhancements/  


To expedite the review of these cards, please check Fast Track Review on the card image details page when you create your card and add a Note for Reviewers like “for BLOG– Wanted Cards”. 


Consider using Stock Card Creations to create new cards quickly. These cards are automatically set for expedited review so no need to Fast Track. Remember, when you’re submitting your new stock card, add a little note about the intended category in your Notes to Reviewers.

 


Be inventive, be clever, be creative. Go for it!

 
 

Freebie Wednesday: Christmas Cookie Font

October 11, 2023


This week’s freebie is Christmas Cookie Font by Imagination Switch.

This font is suitable for a wide range of purposes, including print designs, web designs, promotional materials, and more. Its excellent legibility and visually appealing presentation make it an ideal choice for enhancing the visualization of your message.

Comes with complete commercial license.

Nuts & Bolts: Custom Card Requests, Be Holiday Ready 

October 6, 2023

 
Nuts & Bolts – Custom Card Requests, Be Holiday Ready 
 

Custom design requests provide a wonderful opportunity to delight a shopper!  Some requests are a simple color or word change while others are more involved resulting in a new design altogether.
 
During the holiday season, shoppers are understandably choosy with their holiday card choices so GCU sees many custom requests during this time of year. Holiday card sales are beginning to pick up for early shoppers and we are starting to see custom design requests. 
 
A very common request is to change a holiday sentiment, like Merry Christmas to Season’s Greetings or vice versa. When you create a holiday card consider offering it in both of this popular sentiments like the following by GCU artist Penny Cork:
 

1189558-1_hres 1189570-1_hres

Please see this related posting for more about Custom Requests.
 
See this prior Custom Card Requests, Holiday Ready and here for more tips and examples
 
TIPS

* There can be up to a 24 hour delay in your updated message displaying on the site.
 
* Since there are often email deliver-ability issues it is wise to check the Manage Custom Request tool periodically to make sure you have not overlooked any requests.

 

The difference is made in the details!

Mindy

GCU Community Manager

 
 
 
 
 
 
 
 
 
 
 


Wanted New Cards: Bridal / Baby Shower Seasonal Themes

October 5, 2023

 
Wanted Cards – Bridal / Baby Shower Seasonal Themes


It is popular to match a bridal or baby shower theme to the season of the event – winter, spring, summer, fall /  autumn.  
 

Consider seasonal designs for these categories:

Occasions >> Bridal Shower >> Season Specific 
Occasion >> Baby Shower >> Season Specific
Invitations >> Bridal Shower >> Season Specific 
Invitations >> Baby Shower >> Season Specific
 

Consider also trending baby themes like a little pumpkin, baby in bloom, little ray of sunshine, baby it’s cold outside, etc. Here is a pinboard for inspiration.
 
To expedite the review of these cards, please check Fast Track Review on the card image details page when you create your card and add a Note for Reviewers like “for BLOG– Wanted Cards”. 


Consider using Stock Card Creations to create new cards quickly. These cards are automatically set for expedited review so no need to Fast Track. Remember, when you’re submitting your new stock card, add a little note about the intended category in your Notes to Reviewers.

 

 


Be inventive, be clever, be creative. Go for it!

 
 

Freebie Wednesday: Free Watercolor Christmas Chicken Clipart

October 4, 2023


This week’s freebie is watercolor chirstmas chicken clipart by cuoctober

Included in this set
– 10 PNG files with Transparent Background
– 10 JPG files with White Background
(3000×3000 px , (10″X10″), 300 DPI )

This Design is Compatible with sublimation, digital printing transfer. DTG, Screen Printing and event ink jet transfer.
It can be used for sublimation products, cards, frame artwork, scrapbooks, t-shirt, pillows, bags, mugs, sticker, etc

Comes with complete commercial license.

Dash of Inspiration: October 2023 Design Challenge

October 3, 2023
  • DashInspirationBanner_2015

Sorry for the delay – had an emergency with our dog yesterday and rushed her to the vet. She ripped a nail nearly off and it would not stop bleeding. So my day was interrupted, unexpectedly, delaying this challenge announcement. Okay, let’s have some fun with the holidays rapidly approaching.

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Theme: 2023 Holiday Color Trends

Requirements:

  • Create a brand new design for for any winter holiday featuring a color palette from 2023 Holiday Trends. A link below will get you started.
  • Write your own verse/message, be creative and write a message that clearly speaks to your imagery, occasion and recipient.
  • No Stock card creations will be accepted.
  • Blank verse will not be considered for entry in this challenge.

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Entry Deadline: Tuesday, October 31st

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How to Enter: Post the PID (card number) and the URL (public storefront link – please WAIT for the card to be available in the public marketplace, please DO NOT post a link to your Manage Cards area) as a post in the challenge blog. We’ll forward your entry to the jury.

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Category:

Any winter holiday.

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Rules:

  • Submission must meet GCU’s Submission Guidelines and be Approved through the usual Review Cycle– Fast Track your submission with this in the Notes to Reviewer: October Design Challenge Submission here is the link to the blog post: (include THIS blog post URL)
  • Only ONE card per artist per challenge.
  • Submissions must be NEW, no existing designs.
  • Your entry must meet the Challenge Requirements and Theme or it will not be included in the challenge.
  • Stock Card Creations entries will not be accepted.
  • Your designs should differ from those already offered in the category of your choice to offer shoppers a variety of choices, not more of the same.

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BLIND Judging: We hope each of you enters every month. Entries are submitted anonymously for judging by the GCU Challenge Jury which means that before and during the challenge, judges do not have any way of knowing what artist is behind each entry. This eliminates any and all concerns with ‘favoritism’. Results will post on the Community Blog. The jury will judge the entries on the following criteria:

  • How well the card meets the Challenge Requirements and Theme.
  • How well the card speaks to the Category the artist chooses for the card submission.
  • Creativity, Execution and Marketability.

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Winners: 1st Place:

  • The winning designer’s card and store will be featured on the GCU Public Blog the blog which customers view and follow.
  • As well as featured on the GCU Public Facebook Page nearly 58,000 followers, now THAT’S exposure!
  • The winning card will be Design of the Day following the announcement of the winners (within 48-hours).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • The winning card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board – currently GCU’s Pinterest Page followers: 12.9K!
  • The winning card, should the artist choose, may be referenced in a new series by the winning artist and he/she may Fast Track all cards in the new series (being sure to give the Challenge URL and winning card PID in your Notes to Reviewer for each card in this series).
  • Winning card will be included in a marketing email to over 100,000 customers!
  • GCU will create a Meet the Team board for the winning artist under the Pinterest GCU account where the winning artist will be able to pin and promote her own storefront and all that makes them a unique card designer and one of GCU’s artistic community team member.
  • Winning card will be posted on GCU’s Instagram with 10,800 followers and counting!
  • GCU will create a Meet the Team board for the winning artist under the Pinterest GCU account where the winning artist will be able to pin and promote her own storefront and all that makes them a unique card designer and one of GCU’s artistic community team member.
  • 10 free greeting card credits added to your GCU account. Apply them at checkout and they never expire.
  • A Design Challenge GCU digital award for 2023!

2nd Place:

  • Your submission will be Design of the Day the following week of announcing the Challenge winners (within 7-days).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • Your card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board.
  • Winning card will be included in a marketing email to over 100,000 customers!
  • Winning card will be posted on GCU’s Instagram with 10,800 followers and counting!
  • 5 free greeting card credits added to your GCU account. Apply them at checkout and they never expire.
  • A Design Challenge GCU digital award for 2023!

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Tips:

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Doreen Erhardt© and SalonofArtGreetings

Be inspired to create and learn something new!

Nuts & Bolts: Reminder September 2023 Stock Design Challenge

September 29, 2023

 
Nuts & Bolts – Reminder September 2023 Stock Design Challenge 
 
 
The month is almost over!  Please get your stock design challenge entry in by Saturday the 30th.
 
See September 2023 Design Challenge here.
 
Doctor of Acupuncture & Chinese / Oriental Medicine / DACM DAOM Graduate – Create a brand new design that is DIFFERENT from anything being offered. Be creative, innovative and really WOW the judges!
 

image

NOTE: Add a note to your Notes to Reviewer: Sept Design Challenge Submission


The difference is made in the details!



Mindy

GCU Community Manager

 
 
 
 
 
 
 
 
 
 
 


Freebie Wednesday: Free Fall Flowers Clipart

September 28, 2023


This week’s freebie is Fall Flowers Clipart from Paper Artsthetics.

What you’ll get:

1 ZIP file
10 PNG files
3600 x 3600 px
High quality 300 Dpi

Comes with complete commercial license.

Wanted New Cards: Brides in Black Gowns

September 21, 2023

 
Wanted Cards – Brides in Black Gowns


This spring at New York Bridal Fashion Week, many collections featured options in black, leading experts to predict that they’ll be all the rage of the wedding fashion world by 2024.
 
Please consider creating bridal / wedding card designs with black bridal gowns.

To expedite the review of these cards, please check Fast Track Review on the card image details page when you create your card and add a Note for Reviewers like “for BLOG– Wanted Cards”. 


Consider using Stock Card Creations to create new cards quickly. These cards are automatically set for expedited review so no need to Fast Track. Remember, when you’re submitting your new stock card, add a little note about the intended category in your Notes to Reviewers.

 
 


Be inventive, be clever, be creative. Go for it!