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Dash of Inspiration: October 2016 Design Challenge

October 1, 2016

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With September’s challenge now in the hands of the judging panel, we move into a new Design Challenge for October. If you’ve “Got the music in you”, this one is right up your alley. Once again, we’ll be adding some much needed new designs to various sparsely populated categories in need. So, let’s go …

Theme: Music

Requirements:

  • Must be approved for one of the categories listed – all of which are in need of fresh designs.
  • Recipient must be ‘general’, in other words; any relation-specific creations should be done after the challenge – not for the challenge.
  • Imagery, message and verse must have a strong music theme and be a strong fit for your category choice.
  • Blank verse will not be considered for entry in this challenge.

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Entry Deadline: Monday, October 31st

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How to Enter: Post the PID (card number) and the URL (public storefront link – please WAIT for the card to be available in the public marketplace, please DO NOT post a link to your Manage Cards area) as a post in the challenge blog. We’ll forward your entry to the jury.

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Choose ONE Category:

Birthday >> For Teacher >> Music Teacher

Birthday >> Occupation Specific >>Orchestra Conductor / Music Director

Business >>Christmas >> Industry Specific >> Music

Holidays >> Father’s Day >> Music / Instruments

Holidays >> Teacher Appreciation Day >> Music Teacher

Invitations >> Retirement Party >> Occupation Specific >> Music Teacher

Congratulations >> Wedding / Marriage >> Music / Instruments

Congratulations >> Retirement >> Occupation Specific >> Music Teacher

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Rules:

  • Submission must meet GCU’s Submission Guidelines and be Approved through the usual Review Cycle– Fast Track your submission with this in the Notes to Reviewer: October Design Challenge Submission here is the link to the blog post: (include THIS blog post URL)
  • Only ONE card per artist per challenge.
  • Submissions must be NEW, no existing designs.
  • Your entry must meet the Challenge Requirements and Theme or it will not be included in the challenge.
  • Stock Card Creations entries will not be accepted.

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BLIND Judging: We hope each of you enters every month. Entries are submitted anonymously for judging by the GCU Challenge Jury which means that before and during the challenge, judges do not have any way of knowing what artist is behind each entry. This eliminates any and all concerns with ‘favoritism’. Results will post on the Community Blog. The jury will judge the entries on the following criteria:

  • How well the card meets the Challenge Requirements and Theme.
  • How well the card speaks to the Category the artist chooses for the card submission.
  • Creativity, Execution and Marketability.

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Winners: 1st Place:

  • The winning designer’s card and store will be featured on the GCU Public Blog the blog which customers view and follow.
  • As well as featured on the GCU Public Facebook Page nearly 38,000 followers, now THAT’S exposure!
  • The winning card will be Design of the Day following the announcement of the winners (within 48-hours).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • The winning card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board – currently GCU’s Pinterest Page followers: 2K!
  • The winning card, should the artist choose, may be referenced in a new series by the winning artist and he/she may Fast Track all cards in the new series (being sure to give the Challenge URL and winning card PID in your Notes to Reviewer for each card in this series).
  • Winning card will be included in a marketing email to over 100,000 customers!
  • NEW starting this month, GCU will create a Meet the Team board for the winning artist under the Pinterest GCU account where the winning artist will be able to pin and promote her own storefront and all that makes them a unique card designer and one of GCU’s artistic community team member.

2nd Place:

  • Your submission will be Design of the Day the following week of announcing the Challenge winners (within 7-days).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • Your card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board.
  • Winning card will be included in a marketing email to over 100,000 customers!

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Tips:

Check out these tips, tricks, freebies, and tutorials from our own GCU Community Blog which might be helpful in this month’s Challenge.

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Be inspired to create and learn something new!

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Nuts and Bolts: Last Day September’s Design Challenge Entries

September 30, 2016

Nuts & Bolts – Last Day September’s Design Challenge Entries

 

Today is the last day to enter September’s Design Challenge.  Don’t miss out on the fun and good-hearted competition.  It’s a great opportunity to create a wonderful new card for the upcoming holiday!  Christmas holiday cards are already selling!

 

This month’s theme, Jingle Bells, is pretty straight forward:
  • Must be approved for the Holidays > Christmas Cards > Bells / Jingle Bells / Sleigh Bells category.
  • Recipient must be ‘general’, in other words; any relation-specific creations should be done after the challenge – not for the challenge.
  • Imagery must include at least one bell of the ‘sleigh bells and/or jingle bell’ variety. Other bells in the image okay too, but the “Jingle Bell” must be prominently represented.

 

 

A few tips:
1. to enter post your card product id number (pid#) and the direct URL to your card to the post linked above.  The URL link to the card should be the link from the public gallery, NOT a link to your card from within your Manage Cards page.
2. be sure to FastTrack your submission and include in the Notes to Reviewer “sept design challenge submission” so the review team knows to be as expedient as possible.
3. before designing your card be sure to take a peek at what’s already offered on GCU for “Christmas jingle bells” and create something DIFFERENT, not more of the same.

 

Hope to see your card in the judging, I’ll be there with bells on!

 

 

The difference is made in the details!

 

Mindy
GCU Community Manager

Wanted New Cards: Congratulations Passing Driving Permit Test

September 29, 2016

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Wanted Cards: Congratulations Passing Driving Permit Test

This category needs a bit of help.

 

 Occasions >> Congratulations >> Passing Driving Permit Test

 

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We only have 1 card in this category:

General cards would be great as well as gender specific cards.

We’d like you to create at least one card for these categories using the Stock Cards function (Bigstock) or your own graphic designs.

Remember, when you’re submitting your new card, add a little note about the intended category in your Notes to Reviewers. Be inventive,  be clever, be creative. Go for it!

Font Frenzy: The Callpedia Font Duo

September 28, 2016

The Hungry Jpeg has a fantastic freebee for you this week.
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Callpedia Script and Sans + 85 bonus doodles from FL Studio.co comes with a full commercial license, allowing you to use these beautiful fonts across a wide range of commercial activities.

Rainbow Connection: Subdued Color Sets

September 27, 2016

Here is some Subdued Color Sets I found on the internet this week:

 

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kleur-5 kleur-6

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Nuts and Bolts: Wordsmithing for Unique Artist Notes

September 23, 2016

 

Nuts & Bolts – Wordsmithing for Unique Artist Notes
When creating cards, I find it challenging to create unique Artist Notes.  Particularly with a similar occasion or collection.  You have to get crafty with words and good at wordsmithing.

 

Here is my advice:
– use synonyms to change words
– consult a thesaurus
– move around the order of words and sentences
– change up the sentiment
– add a new fact, tidbit or image description that makes it unique to the text

 

Here are a few examples of my Artist Notes for similar cards that I’ve created for Thinking of You >> Away at College >> From the Pet category.  I’ve re-worked the Artist Notes (AN) to achieve a green thumbs up.

 

Pug – Version 1:
Thinking of your child who has moved away to college? Chances are the family dog is too. Wondering where that special person went that gave them extra attention and companionship. Since no pets are permitted on campuses and in dorms, your student is probably missing the dog too. Send this cute pug card to your student to let them know the dog is wondering where they went, and more importantly, when they’ll be back with a little touch of humor.

 

Golden Retriever – Version 2:
There’s a void and deafening silence at home when a child moves away to college – everyone misses them, even the family pets! We underestimate the impact on your attention hungry dog who is likely missing the petting, belly scratching, walks and special bond. Your student probably misses the dog too as there are no pets on college campuses or allowed in the dorms. Send this cute golden retriever dog card to your student to let them know the dog misses them too. The eyes say it all!
 
Black Lab – Version 3:
The family pet is sure to feel the absence of a child moving away to college. Missing the special feedings, walks, fetch and cuddle times. One of the top things college students miss are their pets! With none on campus and not permitted in the dorms this is no surprise. Send this adorable black lab dog patiently balancing a bone treat on his nose and patiently awaiting the students visit home.

 

Shih Tzu – Version 4:
When a child moves away to college it’s not only the family that misses them. The dog misses them too! Certainly one less belly scratch-er, walker, ball thrower, treat giver in the house affects the dog. Campus dorms don’t allow pets, so your college student is likely missing the companionship of the family pet as well. Let this running black and white Shih Tzu card deliver the message with a touch of lighthearted humor to your student letting them know the dog is thinking of them too.

 

Essentially I’m saying the same thing four times, just a little differently each time.

 

See this related post on Artist Notes & Uniqueness Factor.
TIP:  When creating a new card that is similar to another one of my cards I have two windows open.  One window for creating the new card and the other to refer to the other card so I can copy and paste the card title, keywords and Artist Notes fields and then simply modify them on the new card vs starting from scratch each time.

 

 

The difference is made in the details!

 

Mindy
GCU Community Manager

Wanted New Cards: Sorry I Hit your Mailbox!

September 22, 2016

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Wanted Cards: Sorry I Hit your Mailbox!

A brand new category in need of cards.  It sounds quite outlandish, but bumping into mailboxes happens quite often, especially in inclement weather.

 

Occasions >> I’m Sorry / Apology >> Hit / Ran Over / Damaged your Mailbox
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So let’s help all of those unfortunate drivers out there by offering them a wonderful selection of cards to confess and soften the “blow”.

 

We only have 1 card in this category:

 

We’d like you to create at least one card for these categories using the Stock Cards function (Bigstock) or your own graphic designs.

Remember, when you’re submitting your new card, add a little note about the intended category in your Notes to Reviewers. Be inventive,  be clever, be creative. Go for it!

Rainbow Connection: Apples

September 20, 2016

Here are some Apple color inspirations I found on Pinterest this week:

 

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apple-5

apple-7

 

 

Nuts and Bolts: Stock Card Creation – Tips

September 16, 2016

 

Nuts & Bolts: Stock Card Creations – Tips

 

Having free access to high quality images from BigStock via GCU’s Stock Card Creations is a real treat. It’s an ideal way to make cards FAST!  Especially for Wanted Cards requests in which we set the shoppers’ expectations to see new cards in just 48 hours.

 

There are a few things to keep in mind when creating these cards:
1. Cards undergo regular review, BUT will appear immediately in your Private gallery as they await review.  If approved, the reviewer will move them to the public gallery.
2. Card reviews abide by the standard review process and Submission Guidelines PLUS extra scrutiny to ensure they are as good as, if not better than, current cards being offered.
3. Utilize the Notes to Reviewer field to include any helpful notes to the reviewer AND to indicate your intended category since you cannot select a category during submission.  

 

All approved Stock Card Creation cards automatically reside in the Collections >> Off the Cuff category as their primary category, which currently has over 2,200 cards.

 

TIP: You are limited to font size (16, 18, 20, 24) and colors (black only) in the inside verse during the creation process.  So, if those options do not meet your needs just create the inside verse close to what you want, then right after submission go into Manage Cards and edit the inside verse to your desired font size and color.

 

See more on Stock Card Creations here.

 

The difference is made in the details!

 

Mindy
GCU Community Manager

Wanted New Cards: Congratulations Cancer Survivor / Treatment – General Cancer-free / In Remission

September 15, 2016

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Wanted Cards:  Cancer-free / In Remission – Teens & Males

 

We have a  new category that needs your attention:

Occasions >> Congratulations >> Cancer Survivor / Treatment >> General Cancer-free / In Remission 

 

We have many great cards for Cancer in Remission and Cancer-free congratulations.  We’d like to offer shoppers more variety in gender and age range choices – specifically for teens and for males.
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We’d like you to create at least one card for these categories using the Stock Cards function (Bigstock) or your own graphic designs.

Remember, when you’re submitting your new card, add a little note about the intended category in your Notes to Reviewers. Be inventive,  be clever, be creative. Go for it!