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Rainbow Connection: Fresh for Spring

March 5, 2014

 

Spring is on the way! Let’s blow off the dust, shake out the cobwebs, and try this very fresh goldenrod and turquoise color palette. The light, bright colors will add freshness to many designs. Have fun!

2014 turquoise goldenrod

Font Frenzy: KG All of Me

March 4, 2014

We’ve talked about Kimberly Geswein before—she’s a very talented font designer who generously allows commercial use for (usually) $5 per font. KG All of Me is one of her newest fonts and it’s on sale right now for $4. This one’s great for those popular blackboard designs. Have fun!

KG font all of me

Dash of Inspiration: Free CU Dingbat Fonts

March 3, 2014

A Dash of Inspiration, A Cup of Creativity by Doreen

Free CU Dingbat Fonts

As we all know (or should know) Dingbat Fonts are a wealth of fun and useful imagery for our greeting card designs. So here are some fun ones to grab – all are FREE for Commercial Use.  For those who need to learn more about using Dingbat Fonts, please read this:  Who are You Calling a Dingbat?

10 Best Decorative Embellishment Fonts

Manfred Klein › SilhouettA  – full of  nice people silhouettes from kids to family groups.

Gyrl Friday › Little City 2000 – wonderful buildings and cityscape.

Alan Carr › Sports and Hobbies

Sassy Graphics › Folk Art Dividers

GemFonts › Americanic – perfect bits and pieces to help create for Patriotic holidays.

 WindWalker64 › WWHeavenSent

Let me know if you liked these and if you’d like more, I’ll post more in a future post!

So, until next week … Learn … Create … Inspire!

Critique Clinic – February 28-March 2, 2014

February 28, 2014

How does it work? For three days a week (Friday-Sunday midnight), I will open the clinic to any artist who wants an honest peer review and critique of a card which gets plenty of clicks but no sales, so something’s probably not quite right, or you’ve got a new design you want to test drive, or you’re unsure about the marketability of a card. Or perhaps you’re a newbie who isn’t sure if a card is up to a marketable standard. Anyone is welcome to participate. In fact, I encourage everyone to at least look at the cards in question and read the critique comments – you may learn something. The purpose of the clinic is to help artists improve the commercial appeal and marketability of their cards.

THE RULES

  • ONE card per artist only.
  • Card must be intended for sale at Greeting Card Universe.
  • To submit a card for critique, post a link to the card at GCU in the comments section of this clinic post. Allowances will be made if you’ve had a card declined, or made a new design you’d like advice on before submission. Give us the link where we can see the card, such as your private gallery, Flickr, Tinypic, etc. If you do give a private gallery link, be sure your private module gallery is ON. Please do not post links to your Manage Cards section – do you really want strangers tinkering with your cards? And please don’t ask us to critique a card that’s pending review – we can’t see it until it’s approved.
  • Any artist is free to comment and/or give a critique of a submitted card. HOWEVER, post-and-run comments like “great card” or “you suck” will not be tolerated, nor will abuse. Criticism should be constructive, not destructive. Play nice or you will be banned.
  • I also won’t tolerate temper tantrums if you decide your “artistic integrity” is being stepped on because you asked for a critique, and someone told you the photo you’re using isn’t in focus. If you can’t take honest criticism, don’t submit. Once gets you a warning; twice and you’re banned from submitting in the future.
  • Artists who critique may do so by giving their opinion, posting an example of another card, or pointing the submitter to a video, on-line article, or other helpful suggestion.
  • Don’t forget that artists who are giving you tips and helpful advice are volunteering their time and trouble. Be nice. A link back to their store on your website or blog is appreciated (but not mandatory).
  • You are free not to take any advice offered. There’s no guarantee any card will be a bestseller, so don’t come into the clinic with unrealistic expectations.
  • Rules may change as we go along and we see how things turn out, okay?

So without any further ado, I declare this week’s Critique Clinic open!

Design Spotlight: Betsy Bush

February 27, 2014

Our Design Spotlight shines today on Betsy Bush of Dragonfire Graphics, another experienced GCU artist who rarely fails to deliver the goods.

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I chose this design to feature because it actually is a blending of images I have incorporated into other cards. I had the clock idea pop into my head one day so I hit the drawing board to make it a reality. It was so fun to go back into my files to find images related to babies and to see where I had been and how I have improved over these past 2 1/2 years of greeting card design fun!
This design also gave me the opportunity to use my new found knowledge on how to make a flair button for each of the icons I made. I love color and this design definitely lent itself to the use of tons of fun colors. I also took the time to create many other versions of this card (announcements, custom name announcements,welcome baby for one, twins and triplets!). All versions were also done in gender specific background colors as well.

Here’s to a New Year of many greeting card sales for all of us!

Rainbow Connection: Color Palate Source

February 26, 2014

From the Sarah Hearts design blog comes a fresh and vibrant collection of color palates. I really like some of these and I know you will too. Spring is almost upon us—time to add some new color in your card designs. Check out the example below and have fun!

sarah hearts

©sarahhearts.com

News: Adult Content Guidelines Update

February 25, 2014

The guidelines have changed a bit when it comes to adult content (nudity, drug use, other grown up stuff) on GCU. Here’s Mindy with an update.

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See an example of a card embracing the new guidelines here:
http://www.greetingcarduniverse.com/holiday-cards/valentines-day-cards/humor/What-Happened-To-Leaf-Adam-Eve-Pot-Humor-Valentines-Day-Card-1090682?gcu=41261014753

Somewhat recently GCU has incorporated an adult content filter on the site.  Shoppers can now filter the cards they are viewing based on adult content.

This filter can be seen near the “most popular” and “newest” page sorts as “show adult cards” or “hide adult cards”.  If no adult cards exist within the current page of cards being displayed then this sort/filter option will not appear.

With this feature GCU has loosened up the belt so to speak on the Adult Content Guidelines.  Here is the updated guideline per the Artist FAQ #33.

GCU will consider adult content submissions.  GCU will be very selective when reviewing images or creative content that is determined to be / exhibit:  sexually explicit, nudity, violence, drug use, discrimination and profanity.  By nature this is a subjective and discretionary determination, GCU may decline any submission it feels is not a good fit for GCU’s market.  GCU will NOT consider creative works considered to be pornographic.

The most significant change?  Previously frontal nudity was not allow but now it will be considered.  Photographic works will likely be under heavier scrutiny than other medium.  Often the “real deal” is more graphic that an illustration or cartoon for example.

Rest assure, there will be some “adult” content that shoppers are looking for that GCU simply has NO intention of ever offering.  There is sure to be content that not all of our artists agree with or advocate, however GCU’s goal is to offer a tasteful range of content while allowing shoppers to control what they see.

Dash of Inspiration: Digital Tablet, Digital Painting, Part 2

February 24, 2014

A Dash of Inspiration, A Cup of Creativity by Doreen

Digital Tablet, Digital Painting, Part 2

Last week I offered some great tutorials on choosing, setting up and working with a digital tablet.  Today, in part two, I’m giving some great tutorials on learning to digitally paint with a variety of tools. For those artists who paint on very large canvas, learning to paint using a digital canvas can be a perfect way to create smaller greeting card designs and expand your card designs, not to mention your imagination!

Digital painting basics

Digital Painting Tips – Color Blending for beginners

Best Digital Painting Software Review

PHOTOSHOP

Digital Painting in Photoshop CS6/CS5 Series For Beginners

Digital Painting 101

Turning Scanned Pencil Sketches into Digital Paintings

ILLUSTRATOR

Ultimate Inking and Coloring Tutorial for Adobe Illustrator

Tablet Techniques For Illustrator

COREL PAINTER

Illustration Workspace for Corel® Painter™ 12

Digital Painting Tutorials

Don’t want to leave you without any FREEBIES this week and as always be sure to read the TOU.

Debonair Inline font

Retro Grunge Maze Patterns

So, until next week … Learn … Create … Inspire!

A digital painting using Corel Painter 11 and Wacom Intuous 5 tablet.

Critique Clinic – February 23, 2014

February 23, 2014

How does it work? For three days a week (Friday-Sunday midnight), I will open the clinic to any artist who wants an honest peer review and critique of a card which gets plenty of clicks but no sales, so something’s probably not quite right, or you’ve got a new design you want to test drive, or you’re unsure about the marketability of a card. Or perhaps you’re a newbie who isn’t sure if a card is up to a marketable standard. Anyone is welcome to participate. In fact, I encourage everyone to at least look at the cards in question and read the critique comments – you may learn something. The purpose of the clinic is to help artists improve the commercial appeal and marketability of their cards.

THE RULES

  • ONE card per artist only.
  • Card must be intended for sale at Greeting Card Universe.
  • To submit a card for critique, post a link to the card at GCU in the comments section of this clinic post. Allowances will be made if you’ve had a card declined, or made a new design you’d like advice on before submission. Give us the link where we can see the card, such as your private gallery, Flickr, Tinypic, etc. If you do give a private gallery link, be sure your private module gallery is ON. Please do not post links to your Manage Cards section – do you really want strangers tinkering with your cards? And please don’t ask us to critique a card that’s pending review – we can’t see it until it’s approved.
  • Any artist is free to comment and/or give a critique of a submitted card. HOWEVER, post-and-run comments like “great card” or “you suck” will not be tolerated, nor will abuse. Criticism should be constructive, not destructive. Play nice or you will be banned.
  • I also won’t tolerate temper tantrums if you decide your “artistic integrity” is being stepped on because you asked for a critique, and someone told you the photo you’re using isn’t in focus. If you can’t take honest criticism, don’t submit. Once gets you a warning; twice and you’re banned from submitting in the future.
  • Artists who critique may do so by giving their opinion, posting an example of another card, or pointing the submitter to a video, on-line article, or other helpful suggestion.
  • Don’t forget that artists who are giving you tips and helpful advice are volunteering their time and trouble. Be nice. A link back to their store on your website or blog is appreciated (but not mandatory).
  • You are free not to take any advice offered. There’s no guarantee any card will be a bestseller, so don’t come into the clinic with unrealistic expectations.
  • Rules may change as we go along and we see how things turn out, okay?

So without any further ado, I declare this week’s Critique Clinic open!

Nuts and Bolts: Bigstock Guidelines

February 21, 2014

BIGSTOCK GUIDELINES

As you know, Greeting Card Universe, in partnership with Bigstock, has offered artists a new opportunity to use stock pictures for greeting cards. If Approved, these cards are automatically entered into a special category, Collections > Off the Cuff Greetings. Your design may be permitted in other categories, too – see below.

Shoppers are already finding and purchasing those cards already made by artists during the open beta process, so well done, participants!

We’ve been previously restricted to just 10 cards per artist. Today, GCU is announcing that the limit is being lifted. Artists are now free to make as many cards as they like. Before you jump on the bandwagon, here are the GUIDELINES you must keep in mind per Mindy.

BTW, if you need to report a bug, please don’t do so here. Instead, make a post in the GCU Forum where it’s more likely to be seen by someone who can help.

Ideal and Encouraged Cards to Create

  1. Choose categories with few to zero cards that serve niche occasions.
  2. Card design MUST add value and be different than cards in the same category, not more of the same. Be clever, be creative, be original.
  3. Card design must be as good, if not better than, existing cards.
  4. Research existing cards in your chosen category before making your design. Don’t offer “more of the same.” Bigstock has millions of images. Go beyond page one. Think outside the box. Dig deep and search creatively.
  5. Also research the stock cards already created to take note of stock images that have already been used in the same way/occasion. If the image has been used, ensure your design is significantly different and ideally, for another occasion. See this example of three cards using the same image, each a little different than the others, and each for a different occasion.
  6. Some stock images may not be suitable without extra manipulation. If your chosen image doesn’t work, move on and find another image.
Take Care with Your Submissions
  1. All the usual Submission Guidelines apply. In addition, GCU can Decline cards for any reason.
  2. To speed up Review times, make good use of the Notes to Reviewers field. For example, make a note of the intended category, full bleed intent, created for a Wanted Cards post on the Forum, etc.
  3. Images cannot be Returned for Edits. If Declined by a Reviewer, you will need to recreate the card – making the necessary edits – and resubmit.
  4. Most stock card creations will not be in their functional categories, but rely on their metadata (descriptive title, keywords, Artist’s Notes) for shoppers to find them in a search. Exercise care.
  5. If you continue to have cards Declined due to repeated errors, GCU can revoke your use of the service. If repeated submissions are Declined based on lack of marketability, GCU can revoke your usage of the service.

Of Further Note

Bigstock is perfect for quick submissions for Wanted & Custom Requested cards.

Bigstock images may be taken down if necessary. Content contributors on Bigstock can choose to not participate in their Partner Program. GCU cards created using a stock image that has been removed from the service will be Declined and the artist will be notified of this action. Thank you for your understanding.

Cards can be declined for any reason – including no reason at all.  The FAQs share: “Overall GCU Reserves the right to remove or decline any submissions for any reason: A card design can meet all the requirements and still lack impact, rendering it unmarketable in GCU’s market. The card needs to draw the eye, invoke feelings, and attract an interest in being purchased. Greeting Card Universe reserves the right to say No Thank You to any card, store, or artist which they feel are not a good fit for their market.”