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Dash of Inspiration: April 2019 Design Challenge

April 1, 2019
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Thank you all for your kind thoughts last month. As the judges get ready to vote on the March entries, we’ll take off with April’s Design Challenge …

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Theme: Graduation Season

Requirements:

  • Create a brand new design, within these categories. There are many sub-categories with 10 or less cards. Choose any one of these: Grad / Graduate School – Associate Degree – Trade / Vocational / Career School and Medical / Healthcare
  • Write your own verse/message, be creative and write a message that clearly speaks to your imagery, occasion and recipient.
  • Blank verse will not be considered for entry in this challenge.

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Entry Deadline: Tuesday, April 30th

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How to Enter: Post the PID (card number) and the URL (public storefront link – please WAIT for the card to be available in the public marketplace, please DO NOT post a link to your Manage Cards area) as a post in the challenge blog. We’ll forward your entry to the jury.

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Category:

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Rules:

  • Submission must meet GCU’s Submission Guidelines and be Approved through the usual Review Cycle– Fast Track your submission with this in the Notes to Reviewer: April Design Challenge Submission here is the link to the blog post: (include THIS blog post URL)
  • Only ONE card per artist per challenge.
  • Submissions must be NEW, no existing designs.
  • Your entry must meet the Challenge Requirements and Theme or it will not be included in the challenge.
  • Stock Card Creations entries will not be accepted.
  • Your designs should differ from those already offered in the category of your choice to offer shoppers a variety of choices, not more of the same.

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BLIND Judging: We hope each of you enters every month. Entries are submitted anonymously for judging by the GCU Challenge Jury which means that before and during the challenge, judges do not have any way of knowing what artist is behind each entry. This eliminates any and all concerns with ‘favoritism’. Results will post on the Community Blog. The jury will judge the entries on the following criteria:

  • How well the card meets the Challenge Requirements and Theme.
  • How well the card speaks to the Category the artist chooses for the card submission.
  • Creativity, Execution and Marketability.

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Winners: 1st Place:

  • The winning designer’s card and store will be featured on the GCU Public Blog the blog which customers view and follow.
  • As well as featured on the GCU Public Facebook Page over 57,000 followers, now THAT’S exposure!
  • The winning card will be Design of the Day following the announcement of the winners (within 48-hours).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • The winning card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board – currently GCU’s Pinterest Page followers: 4K!
  • The winning card, should the artist choose, may be referenced in a new series by the winning artist and he/she may Fast Track all cards in the new series (being sure to give the Challenge URL and winning card PID in your Notes to Reviewer for each card in this series).
  • Winning card will be included in a marketing email to over 100,000 customers!
  • GCU will create a Meet the Team board for the winning artist under the Pinterest GCU account where the winning artist will be able to pin and promote her own storefront and all that makes them a unique card designer and one of GCU’s artistic community team member.
  • Winning card will be posted on GCU’s Instagram with 6,800 followers and counting!
  • GCU will create a Meet the Team board for the winning artist under the Pinterest GCU account where the winning artist will be able to pin and promote her own storefront and all that makes them a unique card designer and one of GCU’s artistic community team member.
  • NEW! – 10 free greeting card credits added to your GCU account. Apply them at checkout and they never expire.
  • NEW! – A Design Challenge GCU digital award!

2nd Place:

  • Your submission will be Design of the Day the following week of announcing the Challenge winners (within 7-days).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • Your card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board.
  • Winning card will be included in a marketing email to over 100,000 customers!
  • Winning card will be posted on GCU’s Instagram with 6,800 followers and counting!
  • NEW! – 5 free greeting card credits added to your GCU account. Apply them at checkout and they never expire.
  • NEW! – A Design Challenge GCU digital award!

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Tips:

Check out these tips, tricks, freebies, and tutorials from our own GCU Community Blog Artist Resources which might be helpful in this month’s Challenge.

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Be inspired to create and learn something new!

Nuts and Bolts: Dedicate Yourself to the Details VII

March 29, 2019

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Nuts & Bolts – Dedicate Yourself to the Details VII

 

It is often the little details that escape the artist’s eye. It is always a good idea to step away from a design that you have been meticulously working on or ask a housemate to give it a once over.  The review team is certainly a fresh set of eyes and often catches tiny fixes or areas of improvement.  GCU is grateful for artists open to work with the reviewers on minor adjustments that make a big difference.

 

Reviewer’s Request for Edits:
This is a lovely image. A nit pick detail that we would for you to take another look at is the large leaf that overlays the boy on the left. It does not seem the best placement. Thank you for any consideration.   
 
Original Image:

 

Resulting Image:

Thank you to GCU artist, Cisillia Tay, for her quick edits and collaborating with our review team to create a submission that “leaves” an A+ impression!

 

The difference is made in the details!

 

Mindy
GCU Community Manager

 

Wanted New Cards: Real Estate Introduction / Solicitation 

March 28, 2019

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Wanted Cards – Real Estate Introduction / Solicitation 

 

Any job or industry in which client relations and networking are paramount to success requires getting creative with communications.

 

The real estate industry is one such market.  It is just as important for real estate agents to stay in touch with their past clients as it is to get in touch with potentially new clients.  GCU has a well rounded offering for real estate agents to do so on holidays, birthdays, thank you, house anniversary, etc.

 

Please consider creating new cards for a real estate agent’s introduction to potential new clients. The trick is to get creative on the message so it doesn’t come across as a impersonal sales pitch.
These cards will go here:
Business >> Industry Specific >> Real Estate >> Introduction / Solicitation

Freebie Wednesday: Happy Easter Collection

March 27, 2019

Freebie Wednesday:

 

The Hungry Jpeg has a eggcelent Free Happy Easter Collection on their site for you to download for the next 6 days. Make like a rabbit and hoppity hop over there now!

 

This product comes with a complete commercial license.

 

Rainbow Connection: Timeless Teal

March 26, 2019

 

Teal is a medium blue-green color, similar to cyan. Its name comes from that of a bird—the common teal —which presents a similarly colored stripe on its head. It can be created by mixing blue into a green base, or deepened as needed with black or gray. The complementary color of teal is maroon.

The first recorded use of teal as a color name in English was in 1917. Wikipedia

 

 

 

Nuts and Bolts: Cultural Symbols and Terminology

March 22, 2019

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Nuts & Bolts – Cultural Symbols and Terminology
 
When creating cards for a specific holiday, profession, religion, nationality, tradition, etc., unless you are an expert, it’s important to do a little research and make sure you’re using the correct symbols, imagery and terminology.

 

One example that we’ve covered before is for St. Patrick’s Day.  It is commonly incorrectly referred to as St. Patty’s Day (vs St. Paddy’s Day) and incorrectly used with the imagery of a four-leaf clover (vs a shamrock).  See here in Corrections for St. Patrick’s Day.

 

Here is a wonderful before and after example of a card series by GCU artist Besty Bush of Dragonfire Graphics:

 

Before:

 

After:

 

Thank you, Betsy for turning all those lucky four-leaf clovers into St. Patrick’s Day shamrocks!

 

The difference is made in the details!

 

Mindy
GCU Community Manager

 

Wanted New Cards: 19th Birthday on the 19th in 2019.

March 21, 2019

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Wanted Cards – 19th Birthday on the 19th in 2019

Dates with special patterns and sequences are novel and somewhat auspicious or even superstitious.

Please consider creating cards for someone celebrating their 19th birthday on the 19th in the year 2019.

 

 

these cards should go here:
Birthday >> Date Specific / On this Day >> Other 

 

If you make the year custom text this card can also go here:
Birthday >> Golden Birthday >> Age / Date Specific >> Turning 19 / 19th Birthday on the 19th

Freebie Wednesday: Marmia Font

March 20, 2019

Freebie Wednesday:

 

Marmia Font is a bouncy hand-lettered script font and it’s free at Creative Fabrica for another 5 days so you better make sure you don’t miss out!

 

 

This product comes with a complete commercial license.

 

Rainbow Connection: Fresh Palettes

March 19, 2019

Explore the Fresh Palettes of Seed;

 

 

Wanted New Cards: 1st / First Plane Ride / Airplane Trip / First-time Flyer.

March 14, 2019

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Wanted Cards – 1st / First Plane Ride / Airplane Trip / First-time Flyer
 
In the top ten of American’s greatest fears is #7 Aviophobia, the fear of flying.  At any age, someone’s very first flight can be filled with apprehension, curiosity, excitement. and yes, possibly … white-knuckled fear.
Please consider creating cards for this new category to congratulate a new flyer’s first plane ride. In addition to general cards, consider different ages, baby’s 1st flight, and gender specific cards for her and for him.

 

These cards will go here: