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Rainbow Connection: Mary-Margaret Marx Color Palettes

December 18, 2018

 

Mary-Margaret Marx is a designer, artist, illustrator and coloring book author. She creates lovely color palettes too. Here are a few and there are many more on her Instagram page.

 

Nuts and Bolts: In-Store Pickup Offline 12/13/18 – 1/2/19

December 14, 2018

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Nuts & Bolts – In-Store Pickup Offline 12/13/18 – 1/2/19

 

Please note that GCU will NOT be offering In-Store Pickup beginning 12/13/18 through 1/2/19.  From prior years, GCU has experienced that although shoppers may desire a same day card pickup, the quality of the finished product and service this close to the busy holiday are not acceptable and do not meet GCU’s standards.

 

Per usual, there are expedited shipping options available to shoppers who want to upgrade their shipping method.

 

We have posted a notice prominently on the site.

 

When communicating with shoppers, please do not recommend in-store pickup if they are in a rush but instead expedited shipping. Thank you for your understanding.

 

 

 

The difference is made in the details!

 

Mindy
GCU Community Manager

 

Wanted New Cards: LGBTQ Name and Gender Change.

December 13, 2018

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Wanted Cards – LGBTQ Name and Gender Change 

 

Legally changing your name is a big deal and can be an administrative nightmare.  If you have a marriage certificate it’s relatively easy peasy.  But for those in the LBGTQ and specifically trans community it’s not so, shall we say, straight forward.  When complete it is a big relief and significant step in the process of being recognized under the new name that likely has been used by friends and family long before the legal effort began.

These categories are in need of cards:

 

Occasions >> Congratulations >> Name / Gender Change LGBTQ

Freebie Wednesday: Scandi Fest Patterns

December 12, 2018

Freebie Wednesday:

 

Scandi Fest Patterns is a beautiful Scandinavian style collection (by Zzorna Art) and freebie of the week at The Hungry Jpeg. Don’t wait too long, the offer expires in 6 days!

 

 

This product comes with a complete commercial license.

 

Rainbow Connection: Pantone Color of the Year 2019

December 11, 2018

 

Pantone Color of the Year 2019 – 16-1546 Living Coral.

 

An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.

 

 

Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.

In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of PANTONE 16-1546 Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, PANTONE 16-1546 Living Coral embodies our desire for playful expression.

Representing the fusion of modern life, PANTONE Living Coral is a nurturing color that appears in our natural surroundings and at the same time, displays a lively presence within social media.

Nuts and Bolts: Dedicate Yourself to the Details VI

December 7, 2018

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Nuts & Bolts – Dedicate Yourself to the Details VI
Here is a shining example of edits made during the review of a newly submitted card making a cool card even cooler!
 
Before:

Reviewer’s request for edits:
Text Improvements Needed – The text on this card lacks professionalism, therefore no longer meets our marketability standards. Please be sure your font choice, font color, text placement, text effects and legibility of the text are all up to our marketability standards. For examples and tips, visit these links: https://gcucommunity.com/?s=typography  
 
After:

Well done, Cherie Balowski of Cherie’s Art Cardsthank you for working with the review team and making this cool fella even cooler!

 

TIP: Be sure to perfect the design of a card before proceeding to create a like image series as shared in this posting Good Gets Great Before Making a Series. 

 

 

The difference is made in the details!

 

Mindy
GCU Community Manager

 

Wanted New Cards: CNY Year of the Pig

December 6, 2018

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Wanted Cards – CNY Year of the Pig 
 
2019 celebrates the Year of the Pig. Celebrated on February 5th, Chinese New Year will be here as quickly as we turn to our 2019 calendar.

Sales of Chinese New Year cards have been steady and growing for months. Currently the category needs many new cards especially Photo Cards and relationship specific cards. 

 

 

Freebie Wednesday: Christiany Font

December 5, 2018

Freebie Wednesday:

 

Christiany Font (by Keithzo) is a playful handwritten font and is this weeks free font at Creative Fabrica. Included are fun Christmas and winter doodles! Don’t wait too long, the offer expires in 5 days!

 

 

This product comes with a complete commercial license.

 

Rainbow Connection: Holiday Hues.

December 4, 2018

 

Get into the season’s spirit with these Holiday hues:

 

 

 

 

 

 

 

 

 

Nuts and Bolts: Holiday Custom Request Design Change

November 30, 2018

Nuts & Bolts – Holiday Custom Request Design Change

 

Holiday card sales are really picking up speed!  For the next couple of weeks there will be no time to waste and every moment counts for shoppers to find their perfect holiday card.  We are seeing a lot of custom card requests coming in.  Many great new custom cards being created resulting in larger sales and happy shoppers and happy artists! Unfortunately some of the requests are going unanswered by the artist. These are potential sales that you are missing out on.

 

 

Here is a wonderful example by GCU artist Doreen Erhardt of Salon of Art:

 

From the shopper:
We would like this card but with it saying “TO A GREAT TEAM” is that possible?  

 

Original Card:

Resulting Card:

And another excellent example by GCU artist, Maria Dryfhout of Click-a-pic:

 

From the shopper:
I was wondering if the dog tags could read “For God” “and Country”. I’m looking to order these for our annual Christmas card, as “For God and country” has been a significant slogan for our organization. The cards would be sent out from the national headquarters. 

 

Original Card:
Resulting Card:

 

Big holiday kudos to both of these artists for delighting these shoppers and making them Believe in “any card imaginable”!

 

The difference is made in the details!

 

Mindy
GCU Community Manager