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Font Frenzy: Kyle Almonte Font

October 4, 2017

The Hungry Jpeg has an elegant Calligafry Typeface Kyle Almonte Font by meFounderies available for the next 7 days.

 

Introducing Kyle Almonte Typeface; which has a hand lettering brush style. It looks natural and handmade. This font is best used for your design projects that incorporate summer, fun and brave. It can also be applied to the design of a logotype, lettering a quote, t-shirt design , posters  and etc.

Kyle Almonte come with coconutezz type as a bonus!

This freebie includes:

  • Kyle Almonte Typeface (OTF, TTF)
  • coconutezz Typeface (OTF, TTF )
and comes with a complete Commercial License.

Rainbow Connection: Mid Century Chique

October 3, 2017

Here are some Mid Century Color Schemes made into color palettes for you:

 

Dash of Inspiration: October 2017 Design Challenge

October 1, 2017
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Judging for last month’s Big Stock Challenge has begun and it’s time to lift off with October’s Design Challenge.

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Theme: From the Cat

Requirements:

  • CAT(S) must be the visual focus in your imagery and message.
  • FROM the CAT – write your own verse/message, be creative and write a message that clearly speaks from the cat.
  • Blank verse will not be considered for entry in this challenge.

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Entry Deadline: Tuesday, October 31st

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How to Enter: Post the PID (card number) and the URL (public storefront link – please WAIT for the card to be available in the public marketplace, please DO NOT post a link to your Manage Cards area) as a post in the challenge blog. We’ll forward your entry to the jury.

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Category:

Any category that is well-suited for your From the Cat design.

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Rules:

  • Submission must meet GCU’s Submission Guidelines and be Approved through the usual Review Cycle– Fast Track your submission with this in the Notes to Reviewer: October Design Challenge Submission here is the link to the blog post: (include THIS blog post URL)
  • Only ONE card per artist per challenge.
  • Submissions must be NEW, no existing designs.
  • Your entry must meet the Challenge Requirements and Theme or it will not be included in the challenge.
  • Stock Card Creations entries will not be accepted.
  • Your designs should differ from those already offered in the category of your choice to offer shoppers a variety of choices, not more of the same.

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BLIND Judging: We hope each of you enters every month. Entries are submitted anonymously for judging by the GCU Challenge Jury which means that before and during the challenge, judges do not have any way of knowing what artist is behind each entry. This eliminates any and all concerns with ‘favoritism’. Results will post on the Community Blog. The jury will judge the entries on the following criteria:

  • How well the card meets the Challenge Requirements and Theme.
  • How well the card speaks to the Category the artist chooses for the card submission.
  • Creativity, Execution and Marketability.

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Winners: 1st Place:

  • The winning designer’s card and store will be featured on the GCU Public Blog the blog which customers view and follow.
  • As well as featured on the GCU Public Facebook Page nearly 55,000 followers, now THAT’S exposure!
  • The winning card will be Design of the Day following the announcement of the winners (within 48-hours).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • The winning card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board – currently GCU’s Pinterest Page followers: 2K!
  • The winning card, should the artist choose, may be referenced in a new series by the winning artist and he/she may Fast Track all cards in the new series (being sure to give the Challenge URL and winning card PID in your Notes to Reviewer for each card in this series).
  • Winning card will be included in a marketing email to over 100,000 customers!
  • NEW starting this month, GCU will create a Meet the Team board for the winning artist under the Pinterest GCU account where the winning artist will be able to pin and promote her own storefront and all that makes them a unique card designer and one of GCU’s artistic community team member.
  • Winning card will be posted on GCU’s Instagram with 2,000 followers and counting!
  • GCU will create a Meet the Team board for the winning artist under the Pinterest GCU account where the winning artist will be able to pin and promote her own storefront and all that makes them a unique card designer and one of GCU’s artistic community team member.

2nd Place:

  • Your submission will be Design of the Day the following week of announcing the Challenge winners (within 7-days).

    EXCEPTION: Horizontal (landscape) cards may not be featured as DOD due to GCU Home Page space restrictions. In these cases, GCU will choose a different vertically oriented card from your store to feature as DOD. Thank you for your understanding and apologies for this limitation.

  • Your card will be added to the Greeting Card Universe Design Challenge Winners Pinterest Board.
  • Winning card will be included in a marketing email to over 100,000 customers!
  • Winning card will be posted on GCU’s Instagram with 2,000 followers and counting!

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Tips:

Check out these tips, tricks, freebies, and tutorials from our own GCU Community Blog which might be helpful in this month’s Challenge.

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Be inspired to create and learn something new!

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Greeting by Doreen Erhardt©

 

Nuts and Bolts: Updating Old to No/Low Selling Card Tips

September 29, 2017

Nuts & Bolts – Updating Old to No/Low Selling Card Tips

This week we are pleased to bring you a guest post from GCU artist Stephanie Laird.  Stephanie has been doing some housecleaning and has some excellent advice to share with her fellow GCU artists.

Hello! I have been having a great time updating (and deleting at times) some of my old cards or cards that have no to low sales. Editing existing cards is a wonderful opportunity and I encourage you to take advantage of it. It has been working quite well for me. It’s so rewarding to receive the “Artist Services You’ve Made a Sale” email shortly after you’ve updated a card to find out that it has just sold!  A little success story of mine. The very first card I submitted to GCU back in 2009 had very few clicks and not a single sale. I updated it, asked the review team to look it over, and within a week 3 were sold! From no sales in 8 years to 3 sales in a week.  Exciting!

There are great advantages to updating your older cards or no to low selling cards. There is no submission process as they are already approved and in the system. You can ask (and should) the review team to look over the changes you’ve made (a brief email with the pid#(s), note of what changes you made and a polite request for a re-review is fine). GCU Note: the email subject line of “Updated Card Re-review Request” would be appreciated. The review team is quite helpful and have a great eye for detail. I felt like I was bothering them on such tiny details but they are very kind about it and truly help you create a better card. Due to the store size limits another advantage is that you don’t use up a new card submission when you are updating an existing card.  And lastly, when your cards are of better quality, it simply just makes your store look better.

 

Ok, now onto the tips. This is what I look for when updating cards.

  1. Clicks. If there are low clicks there can be multiple reasons. Your card metadata isn’t serving your card well (keywords, card title and Artist Notes) or the cover image itself just might not stand out very well. It can be as simple as the orientation of a card running right to left vs. left to right.  Below please see the equine sympathy card before and after and how it flows much better in the After flowing left to right. I started receiving sales just by flipping this image.
 
2. Clicks but no sales.  As the saying goes “the cover makes someone look at the card, the inside makes them buy it”.  So, that could simply be changing the font, size or color of the inside text, or wording it a little differently so it flows better. So many times I click on an old card of  mine and wonder, what was I thinking? The review team is great at checking to make sure you don’t have a typo.  I am often surprised how many they find typos on my cards that I did not see.
3. Sales, but not recently.  Check your Artist Notes on that one and make sure that you get a green thumb. If you don’t have the green thumb your card will get less exposure. Here is a guide on Unique Artist Notes which serve as a product description.

GCU Note: There are two additional considerations that can be a culprit to declining card sales. First, an older card that enjoyed sales in the past may be losing sales over time to other newer cards entering the category. Wise to look at how your older cards are holding up compared to the newer ones in the same category.  Second, if you chose to keep your images watermarked this could be deterring shoppers relative to cards without watermarks as well as reduced search engine exposure and ultimately sales, see here for the Watermark Changes.

So the next time you get a little creative block, can’t think of a new concept for a card, or just want to have some fun resurrecting a good card idea, go through your older cards or no to low selling cards and see what you can do to improve them. Then drop the review team a brief email asking them to check out your updates. There are guidelines on updating existing cards, please be sure to check those out. GCU Note: See related post Change or New Submission for tips and guidelines. You can’t edit a card into something totally different but you can improve the existing card. Most of all, have fun and watch as your sales increase with just a few corrections. Thanks for reading!

 

The difference is made in the details!

 

Mindy
GCU Community Manager

 

Wanted New Cards: Thinking of You – Natural Disaster

September 28, 2017

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Wanted Cards: Thinking of You – Natural Disaster

 

Like a death or illness, the occurrence of a serious accident or natural disaster is one in which you are thinking of friends & family impacted but simply don’t know what to say.  So nothing is said, which can be even worse.

 

Thinking of you cards can drop a thoughtful little note of care and concern.

 

This new category and subcategories are in need of cards:

 

>> General Natural Disaster
>> Blizzard / Snowstorm / Icestorm
>> Drought
>> Earthquake
>> Fire / Wildfire
>> Flood
>> Heat Wave
>> Hurricane
>> Thunderstorm / Hailstorm
>> Tornado
>> Other Natural Disaster
Before you jump into designing mode, be aware that this is a topic requiring sensitivity on your part. Some research will be required to ensure you set the right tone in image and verse.

 

Here is an interesting read from a grief expert on what to say (and not to say) after a disaster / catastrophe.

 

We’d like you to create at least one card for these categories using the Stock Cards function (Bigstock) or your own graphic designs.

Remember, when you’re submitting your new card, add a little note about the intended category in your Notes to Reviewers. Be inventive,  be clever, be creative. Go for it!

Nuts and Bolts: Self Promotion I

September 25, 2017

Nuts & Bolts – Self Promotion I

 

There are so many ways to get the word out about your work. With social media, there have never been so many avenues to promote your work – and they’re free!  Start a buzz, keep at it and others will find you.  Good things can happen, new opportunities present themselves.

 

We’d like to share some great news!  GCU artist Olivia A. Kneibler has published a book, “The Art of Drawing Dangles”.  Read her interview on GCU’s Occasionally Thoughtful blog, Finding your Artistic Voice

Another wonderful and appreciated example is GCU artist Lisa Lorenz is busy on Facebook with a page for her stunning paintings, Lisa Lorenz Paintings.  She recently posted a fun video of her printed cards.This shows off her beautiful artwork and the great quality of GCU’s cards.  Thank you, Lisa, for the excellent review and we love your page!

 

Read this related post from artist Stephanie Laird on self promotion and these posts on getting social with Facebook, Pinterest, Instagram, Twitter and more!

 

Any promotion of your work and GCU’s cards is good for all of us. Exposure, exposure, exposure! Don’t be shy. Put it out there, find a community, gain some fans and a following. Have fun with it! Let us know if you have something exciting going on – awards & accolades, interview, commissioned work, etc.  GCU is happy to brag on your behalf!

 

 

The difference is made in the details!

 

Mindy
GCU Community Manager

Wanted New Cards: Diwali – Missing You / Away at College

September 22, 2017

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Diwali – Missing You / Away at College
 
This year Diwali, the festival of lights, begins on November 19th so you still have time to submit designs for sales this year! There are many relation specific subcategories in need of cards as well as the following two new subcategories:

 

We’d like you to create at least one card for these categories using the Stock Cards function (Bigstock) or your own graphic designs.

Remember, when you’re submitting your new card, add a little note about the intended category in your Notes to Reviewers. Be inventive,  be clever, be creative. Go for it!

Font Frenzy: Blue Fires Handwritten Font

September 21, 2017

The Hungry Jpeg has a nice Handwritten Font Blue Fires by Ana’s Fonts available for 6 days only.
 

 

Blue Fires is a quick and easy handwritten font, with:

  • A-Z, a-z, 0-9, accents, punctuation and symbols
  • Ligatures
  • Bonus swashes, circles, arrows and ornaments

Blue Fires can be used for quotes, logos, packaging, merchandise. It is a versatile font that looks great in both short bursts and longer texts, in lower case and all caps and comes with a complete Commercial License.

Nuts and Bolts: Custom Card Requests, Holiday Ready?

September 15, 2017

Nuts & Bolts – Custom Card Requests, Holiday Ready?

 

The holidays will be here sooner than we realize!  Shoppers are beginning to look for that perfect holiday card.  Custom card requests are on the rise.  Are you ready?

 

Please be sure to check your Manage Custom Requests tool for requests.  Put it on your daily to do list, or even set an alarm.  Otherwise you may be missing out on sales opportunities.

 

Today GCU noticed a custom request on a Thanksgiving card for 1,800 cards that has gone unanswered by the artist.
See these Custom Card Request blog postings for more info and tips.

 

Here is a recent custom request by GCU artist Sandra Rose Designs:
Shopper request:
Could the flower girl dresses be a soft pink?

 

Before:

After:
Shopper response:
Thank you, the color of the dress is perfect! Very cute card and quick service. Thanks a lot.
 
Thank you Sandra Rose for delighting the shopper and making GCU look good!

 

Tip: Remember when submitting a new card that is a variation on a previously approved card to make a note in the Notes to Reviewers the pid# that it is based on.  “Based on approved card #12345”.  And remember custom requested cards can be set for FastTrack review.  Just leave the reviewer a little note for that too like “for a shopper’s request”.

 

The difference is made in the details!

 

Mindy
GCU Community Manager

Wanted New Cards: Greek Rush – Recruitment

September 14, 2017

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Wanted Cards – Greek Rush / Recruitment 
 

 

One of many decisions and new experiences for college students is Greek life.  Choosing to participate in recruitment is a big decision and can be an exciting, long and sometimes unnerving process. Will they get a bid from their preferred fraternity or sorority?  Will they get a bid at all?

 

We have created three new related categories under Occasions >>:
Good Luck >> Greek Rush / Recruitment >> General
Good Luck >> Greek Rush / Recruitment >> Fraternity Rush / Recruitment
Good Luck >> Greek Rush / Recruitment >> Sorority Rush / Recruitment
Good Luck >> Greek Rush / Recruitment >> Other

 

Encouragement >> Greek Rush / Recruitment >> General
Encouragement >> Greek Rush / Recruitment >> Fraternity Rush / Recruitment
Encouragement >> Greek Rush / Recruitment >> Sorority Rush / Recruitment
Encouragement >> Greek Rush / Recruitment >> Other

 

Congratulations >> Greek Rush / Recruitment >> General
Congratulations >> Greek Rush / Recruitment >> Fraternity Rush / Recruitment
Congratulations >> Greek Rush / Recruitment >> Sorority Rush / Recruitment
Congratulations >> Greek Rush / Recruitment >> Other

 

NOTE: Important to note that the panhellenic organization / chapter letters, mascots, crests, and nicknames are trademark protected and cannot be used on commercial products without the proper license. An important related read The Business of Greek Life.

 

We’d like you to create at least one card for these categories using the Stock Cards function (Bigstock) or your own graphic designs.

Remember, when you’re submitting your new card, add a little note about the intended category in your Notes to Reviewers. Be inventive,  be clever, be creative. Go for it!